How To Choose A Reliable Digital Marketing Agency In Toronto?

Reliability is one of the more important things in any profession. What good is an amazing physician that neglects his patients? The same with web development. You want to find a digital marketing agency in Toronto that is, first and foremost, reliable.

Unlike many other things, however, reliability is a quality that becomes apparent only after you begin working with your digital advertising agency. Then campaigns don’t quite work, deliverable are not delivered and the whole situation is a bit of a mess.

But does it have to be this way? Not at all.

So how do you choose a reliable company?

By paying attention to those few important things.

✯ First impressions. The ones that are made during initial communications. Visit their office. Does it look too organized to be truly busy? Or is it too messy to be efficient? A good digital marketing solutions company is tidy enough, but teeming with activity. There has to be a buzz in the air. This means they are engaged, energetic and devoted to their work.

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Contact Details:

Optasy

212 Lexington Road,

Toronto, Ontario, Canada

Phone: (416) 243-2431

Email: adrian@optasy.com

How To Choose the Best Mobile And Web App Development Technology

Many businesses now decide to create an app.

There are many reasons for it. Some businesses simplify transactions with existing clients this way. Some find it helpful when attracting or retaining clientele. In other cases, the app is a bonus with cool, interesting features that make clients happy.

Whatever your reason for considering mobile web development, there is something that you should decide first.

Apps are different. There are native mobile apps, hybrid apps and web applications. They all have similarities, but they have differences as well.

Let’s give you a quick overview about what them.

Native Apps

Most of what we know about mobile apps comes from native applications. Each is developed to work on mobile devices only, with versions for different platforms, even if it’s the same application. An iOS app won’t work on Android, Blackberry or Windows phones, and vice versa. They have been the default for a long time, the reason being that their functioning on each device is optimized for that device. That makes a better user experience.

Curious to know more? View original source: https://optasycanada.tumblr.com/post/158189225317/how-to-choose-the-best-mobile-and-web-app

Contact Details:
Optasy
212 Lexington Road,
Toronto, Ontario, Canada
Phone: (416) 243-2431
Email: adrian@optasy.com

Turbocharge Your Marketing Strategy With Drupal 8

It's no news anymore: Drupal 8's a dream come true for any digital marketing team! Supercharged with innovative marketing functionality, with all kinds of SEO-oriented cutting-edge tools and reflecting Drupal's “culture” of empowering the non-technical user (in this case marketers grow less and less dependent on their more technical colleagues), Drupal 8's an all-in-one, feature-rich "marketing-machine"! Are you ready to trigger its power on your own website, too? To turn it into a highly efficient, easy to use “traffic magnet”? Then let's analyze Drupal 8's tools for marketers a bit closer, shall we?

“Out-of-the-box mobile-responsiveness”, “highly flexible, personalized content delivery”, “high page-load speed”, “multilingual capabilities” and the list of Drupal 8's cool features can go on...

These are but some of the possible answers to your legitimate questions: “What's it in for me, a digital marketer?” or “What's in it for my online marketing team/s?” or “How can I turbocharge my marketing strategy with Drupal 8?” or “How will it supercharge my SEO efforts?”

Face it:

• No framework comes optimized out-of-the-box
• You need to enable your digital marketing team to grow independent from the IT department (time is money, after all or)
• “Just” an impeccably coded website, with a stunning, visually-appealing design, won't help you reach the conversion rate that you're dreaming of
• You need to effectively reach out to your own target audience, which leads us to one of the present day's biggest digital marketing challenges: delivering hyper-personalized, segmented content (by audience), across all the available social media channels and devices out there.

Curious to read more? View original source: https://www.optasy.com/blog/turbocharge-your-marketing-strategy-drupal-8

Contact Details:
Optasy
212 Lexington Road,
Toronto, Ontario, Canada
Phone: (416) 243-2431
Email: adrian@optasy.com

Ready to Upgrade to Drupal 8? Preparation is Key

Who could “blame” you for such a major decision? Drupal 8’s much-talked-about enhanced functionality, innovative nature, unmatched user-friendliness, reliability and unprecedented power have made developers grow “ecstatic”, while business owners have gradually started to realize that an upgrade to Drupal 8 would automatically “propel” them right into the far future of the digital world! But, before you “rocket” off your business into the future, you should get your site, too, ready first. Here are our tips for you on how to prepare your site for a smoother transition to Drupal 8:

Have you had enough of hearing and reading about cutting-edge Drupal’s innovative features? About all the improvements that its developers have implemented to this version of Drupal? About its:

• unmatched functionality
• about how it can upload files a top speed
• about how it comes equipped with cool multilingual add-ons
• about the truly innovative mobile-first mentality that it embeds
• and about its goal to cut out the middlemen and empowering the end user even more?

About extended control, put in the hands of developers, builders, content editors and site admins?

And now you want some of all that, too, right?

You want to gain such control over your own site, as well, to supercharge it with such power and to get it aligned not just with the present-day digital trends, but to those of the future, as well. Those that Drupal 8 developers have already anticipated?

Then go ahead! But, before you upgrade to Drupal 8, take some time to go through our set of 6 tips on how to get your site properly prepared for this significant upgrade.

Preparation is key for a smooth and effective upgrade to Drupal 8, you know!

View Original Source: https://www.optasy.com/blog/ready-upgrade-drupal-8-preparation-key

Contact Details:
Optasy
212 Lexington Road,
Toronto, Ontario, Canada
Phone: (416) 243-2431
Email: adrian@optasy.com